What is E-Marketing? So you've seen the phrase, but you're not sure what it means? Heard horror stories of businesses whose e-marketing campaigns have spiraled out of control? Let us help. Here at Bensoft, we like being able to put control in the hands of the customer, and the more information you have, the better you can pick a campaign that's right for you. By definition, e-marketing is anything related to marketing your products and services directly to a target audience through electronic media, i.e. email, web, kiosk, CD/DVD, etc. Often, e-marketing is more cost effective than traditional print based marketing. There are no envelopes to print or stamps to lick. While e-marketing can be a powerful tool, at Bensoft, we can also thoroughly evaluate your business to determine what the most effective combination of traditional and/or electronic marketing avenues is for your unique sales or promotional needs. Kansas City and Missouri Multimedia When it comes to communicating your message, professionally produced multimedia presentations on CD, DVD or via the internet e ngage your customers quickly and efficiently as they are able to experience a tour of your products and services. Our multimedia design team uses the latest technology and tools to produce media rich presentations. Incorporating video, sound, animation, database interactivity, and voiceovers are just some of the possibilities of a multimedia project. Kansas City and Missouri E-Newsletters Now that you've reached your customer, it's important to keep in constant communication! Whether it's a quarterly newsletter mailed to your existing customers, or an opt-in e-mail newsletter sent to subscribers through your website, we have the resources to complete the project from concept through delivery. Kansas City and Missouri Ads Two ads of equal size, placed in the same publication on the same day in the exact same location yield two completely different results - the difference being the ad's message and design. We make sure that your costly ad placement dollars go the furthest with carefully developed ad designs that grab reader attention and produce results. Kansas City and Missouri Logo Design A logo often is the most prominent visual element of a company's, product's, or service's image. The challenge of a properly designed logo is to communicate everything you want to say about your company, product, or service in a simple visual design. Our professional design staff produces custom logos for reasonable prices. See our portfolio section to view some logo design samples. Kansas City and Missouri Corporate Identity A logo is often the most recognized element in a company's visual communications. With a consistent and well-designed corporate identity, all of your marketing materials act as a team, rather than as individual players. Kansas City and Missouri Trade Show Graphics Does your tradeshow booth attract new customers, or your competition's laughter? Make the most of your tradeshow budget with professional Trade Show Graphics. We determine the proper booth layout and visual design that maximizes your presence and makes you look like a leader in your industry. Kansas City and Missouri Presentations Go beyond PowerPointŪ and make your audience glue their eyes (and ears) to your presentation. We create extremely effective and stimulating presentations that can be delivered via laptop, CD/DVD or the internet. Click on multimedia for more information. Kansas City and Missouri Promotional Pieces Need to get the word out on the street? We can design, produce, distribute and place promotional pieces such as posters and signage for any event or store front display. Kansas City and Missouri Promotional Items Seeking promotional items? We can recommend and deliver just about any type of product or promotional item that can be customized with your logo or message for prices that will leave you smiling. We're especially good at sourcing hard to find and unique products so that your give-aways don't become throw-aways. Kansas City and Missouri Illustrations Custom illustrations make your materials come to life. Creating custom graphics, characters, scenes, charts and graphs that effectively convey the image and message you are trying to communicate are all part of our design process. Kansas City and Missouri Copywriting Good copywriting is essential to any marketing piece. We develop copy that effectively communicates the right message and more importantly, sells. Kansas City and Missouri Campaign Development Often, we are asked to develop a complete marketing campaign for our clients. We evaluate your product or service offering, research the targeted market, determine the most effective mix of various media channels and develop a winning marketing strategy within your budget. Kansas City and Missouri Animation Pop out of the two-dimensional world. No matter what the need is, we can create true to life demonstrations, animations or Flash videos. We can even format them for easy viewing through the web. The possibilities are endless. Here at Bensoft, we put the power of the Internet to work for you.